21 Feb, 2012
SEO Strategy for beginners
Posted by: Felic In: Blog
Believe it or not, I didn’t know about any SEO strategy or what SEO even meant and I’ve already been blogging for about a couple of years now. I started a blog simply because I wanted to share stuff that happens in my life, like movies I’ve watched or books I’ve read, in the hopes that someone out there feels the same way about them. With SEO, I was able to maximize the potential of my blog, elevate my ranking and target more specific readers.
SEO or Search Engine Optimization is a tool or a method that hopes to accumulate for your website, blog or page high enough marks or scores such that they’ll get to be in the top results of search engines. Simply, it means that when people search for a website or a page using a specific set of keywords, you’ll be first in line in the search results list. Traditional SEO methods used to employ a bombardment of the keywords in the articles which resulted in very incoherent and unreadable pages. If you want the same results as I gained when I employed new SEO strategic methods, you simply have to follow what I’ve learned.
The keys to a good SEO strategy are, ultimately, keyword relevance and link authority over your competitors. To understand this, you have to realize that there are so many websites on the Internet that deal with similar subjects and topics. In order to gain ground over other websites, you have to really provide something unique to your website aside from the keywords which will distinguish you above all else. Yes, everything starts with picking the choice keywords relevant for your articles and your business. But, you can no longer just repeat them over and over. You have to have a certain logic to it. You now need to be specific and creative with your choice of keywords. There are even tools that measure just how relevant your choice of keywords is.
The other main thing to improve your SEO ranking is by developing and maintaining good link relationships. Link building determines just how many people are linking back to your website. The higher the number of links, the better your SEO ranking. There are tools that help you compare your link profile against possible competitors so that you can evaluate just how much you need to do in order to at least gain some ground on them and close the gap between you.
When you have a good library of relevant keywords that are strategically placed within your articles and within your websites, sooner rather than later, you will experience a change in your SEO ranking. The more time you dedicate to link building, the better your results will be. It will take time and effort on your part but it’s all up to you and what your goals are for your business. I slowed down when I was able to raise my blog level to considerable search engine results but I have accepted that I will never be able to compete with websites that are bigger in scope than mine.